Twisted Croissant needed About page copywriting that would match the quality of their products and drive visitors to the bakery. Discover how we made it happen.Read More
Portland branding photographer Vera Gayazov is selling her services with clear, SEO-driven website copy. Discover how copywriting captured her brand voice.Read More
Discover my proven process for conducting voice-of-customer interviews and using customers’ real words to write clear, compelling and consistent website copy that converts.Read More
Get a behind-the-scenes look at this website copywriting project for KH Essentials, holistic health & clean beauty brand. Learn how you can grow your service-based business with simple website copy today!Read More
I get excited whenever I see a wellness entrepreneur proudly owning their niche.
So I was thrilled when I landed on Bejé Jones Wellness’s homepage and noticed she was focusing on a particularly unique niche in the wellness industry.
Bejé is a Certified Transformational Nutrition Coach and Herbal Consultant who incorporates her Christian faith into her holistic coaching practice. She focuses on helping women of faith discover radiant health in body, soul and spirit so that they can thrive.
Bejé recently invited me to review her homepage and give her some feedback. Here’s what I’m loving on her homepage and the first three steps I’d take to make it even more effective.Read More
I’m continually inspired by people who don’t back down when life gets tough — and who choose instead to use what they’ve learned in those hard seasons to help others.
Evolve Into Wellness founder Kimberly Garrett is a perfect example. After dealing with autoimmune disease and chronic health conditions for most of her life, she eventually found that eating a plant-based diet helped her take control of her health.
Now, as a certified health coach, certified personal trainer and certified fitness nutrition specialist, she’s on a mission to help others reach their goals and reclaim their health.
Kimberly told me her amazing story when we met up near Portland, Oregon recently — and she also invited me to review her homepage.
So, here’s what I’m loving on her homepage and the first three steps I’d take to make it even more effective.Read More
If attending a health and wellness conference is one of your goals for 2019 — or you’re starting to think it should be — here’s a list of events designed specifically for holistic healthcare and wellness practitioners like you. Find your next business conference today!Read More
I love when I land on a business’s homepage and immediately get a feel of the brand. That’s one reason why I’m excited to share this homepage review of Natasha Wellness with you.
Founder Natasha Gayl is a Boston-based health and wellness coach and certified yoga teacher who discovered how to heal her depression and take control of her anxiety by practicing yoga and eating holistically.
Today, she teaches others the power of self-healing through food, exercise, self-care and habit change.
Natasha’s homepage reflects her warm, friendly and empowering approach to holistic living.
Here’s what I’m loving on her homepage and the first three steps I’d take to make it even more effective.Read More
“I feel sluggish, weak and uncomfortable in my body. I regularly burn out and break down. I wish I had more energy for everything I want to do.”
Those are words I journaled back in fall 2017.
I was taking stock of the different areas of my life — my relationships, my work, etc. — and I realized my health was one of my most frustrating and disappointing buckets. And it had been for a long time.
At the time, I also wrote a vision for how I wanted my health to look in the future, but I didn’t think I’d ever get there.
So, it surprised me when I revisited my vision this past fall — just a year later — and realized it was exactly how I’d describe my health today:
“I feel strong, confident and capable in my body. Movement, nutrition and self-care are part of my daily rhythms, and I feel energized and excited about my days as a result. I’m able to be there for those around me without burning out.”
What changed?Read More